Episode 135: The Decade Ahead with David Nicholson (PCNA) and Jonathan Isaacson (Gemline)

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We’re continuing a 3-part series as Mark Graham (commonsku’s President and Chief Branding Officer) and I, visit with some of the most respected leaders of the largest organizations in our industry as we reflect on the changes that have accelerated our success over the past decade and most importantly, what opportunities and challenges lay before us in the decade ahead.

Our last episode featured perspectives from the industry’s two largest trade organizations, and we were honored to have Tim Andrews with ASI and Paul Bellantone with PPAI join us and in this episode, we’re looking through the lens from the supplier’s perspective and are joined by David Nicholson, the President of Top 40 supplier PNCA, parent company of  Leed’s, Bullet, Trimark, and JournalBooks. And joining David for our interview is Jonathan Isaacson, President, and CEO of  Top 40 supplier The Gem Group, the parent company of Gemline.

Both David and Jonathan have long been respected for their critical and honest analysis of our industry, and they provide a unique perspective as leaders of two of the largest manufacturing and importing companies in the business. They are a few of the most intelligent and holistic thinkers when it comes to the supply chain and our place in the economy.

In this episode, we talk about how sustainability will become the “compliance” of the coming decade, the rise of dynamic pricing, the impact of consolidation, the influence of private equity, and much more. Join us as we look forward to the decade ahead!

commonsku is software specifically designed for the promotional products industry. It's a CRM, Order Management, and eCommerce platform wrapped up in one sophisticated hub. With software that intuitively connects distributors and suppliers, commonsku is like a breath of fresh air for your team. Learn more at commonsku.com

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skucon Stories: Jenna Quaranta with DSG International (A skucon 2020 Video)

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Two Killer Questions That Will Give Your Marketing FOCUS (Marketing Series, Part 2)