Episode 218: How to Be a Branding Badass with Joelly Goodson
Joelly Goodson (AKA the Branding Badass) is an award-winning Branding Expert who’s passionate about helping her clients create brand awareness to increase profit. She is a Sr. Account Manager at Genumark, one of North America’s leading promotional products distributors.
Episode 162: Purpose is the New Black with Stan Phelps and Roger Burnett
On this episode of skucast, we sit down with Stan Phelps and Roger Burnett co-authors of the new book, Red Goldfish Promo Edition: How Promotional Products Leverage Purpose to Increase Impact.
Episode 157: skucast Live! How to Craft New Experiences with Merch in Today's Environment with Jason Lucash, Batch and Bodega
On Tuesday, September 1, 2020, we hosted our first-ever live skucast episode! This skucast Live offered attendees the opportunity to peek behind the curtain and discover how Jason Lucash and the HPG team developed the Batch & Bodega concept.
Episode 151: It's All About the Ride | Joel Antymniuk, MOTIF
Joel Antymniuk is the owner of Motif Marketing located in Saskatoon. Growing up, he always possessed an entrepreneurial spirit, before taking the leap to start MOTIF in 2016, Joel worked in the industry for six years.
Episode 138: “Tchotchke” Talk, Tactile Marketing in a Digital World with John Jantsch
This past weekend, John tweeted this, “Branded tchotchkes don’t further your conversations with prospects, whereas great sales materials do.” In today’s skucast, we’re breaking that statement down.
5 Questions To Ask Before Joining A New Social Platform
If your idea of a ‘social strategy’ is to hire a Gen Z intern, you need to read this.
Two Killer Questions That Will Give Your Marketing FOCUS (Marketing Series, Part 2)
The field of marketing is diverse, with so many best-practice tips and tactics, that you can make yourself dizzy trying to wade through all the options or by trying to implement them all at once.
Episode 129: Content Marketing Works: Why Aren’t You Using It?
Bobby Lehew and Mark Graham sit down with our special guest and friend Bill Petrie, President of PromoCorner, to discuss the importance of content marketing.
The #1 Secret to a Successful Shop (Keys to Unlocking the Most Profitable Shops, Part 3)
A shop, even a company shop (maybe particularly a company shop) is like any other retail or e-commerce experience, without continual marketing, your shop will disappear if not kept in the minds of buyers frequently.
Episode 124: "People Don’t Buy Products, They Buy Better Versions of Themselves"
In today’s episode of #skucast, join us as we explore an article that highlights how we sell, how we market our businesses, and how we inspire our customers.
Episode 123: So, You Want to Amp Your Marketing? Here’s How.
Investing in your marketing strategy can play a significant role in increasing your company’s revenue, elevating your brand, and building your company’s equity value.
Episode 96: The Flywheel Effect: Radical Transformation of a 3rd Gen Business with Bart Simpson and Matthew Nutt
Flywheel Brands is a third generation, creative print and promotions marketing company based out of Hixson, TN and focused on generating momentum for today’s brands.