Episode 53: Podcasting for Lean-Forward Engagement

1 min read

Tim Paige, host of the ConversationCast, said that “a podcast is a great way to develop relationships with hard to reach people.”

We have also discovered that it’s a great way to cultivate shared passions, engage entrepreneurs, and build a stronger community around topics that matter the most.

In today’s episode, Mark Graham, commonsku’s co-founder and Chief Platform Officer, and Bobby Lehew, commonsku’s Chief Content Officer sit down to discuss business podcasting, the why’s as well as the how-to’s. In this episode we highlight:

  • How podcasting can reach the minds of buyers in ways other methods of prospecting can’t
  • The nuts and bolts of how to produce a podcast, including our lessons learned along the way
  • Analytics and feedback, how important they are to your progress
  • Interview tips, our favorite podcasts, favorite skucast episodes, and more!

Join us as we uncover the secrets to building lean-forward audience engagement with business podcasting.




commonsku is an effortless business management platform that empowers you to process more orders and handle more business. To learn more visit commonsku.com.


Also published on Medium.