Inside the Mind of the Creative Agency Entrepreneur (a skucon 2019 Video)
https://youtu.be/JvVVUQO_bPgWhat do you aspire to? How do you separate yourself from the competition in a way that ignites the imagination of all of your stakeholders: clients, employees, suppliers, and community? And what does it really mean to be a creative consultant in a product-driven business?At skucon in Las Vegas, Pierre Martichoux of Chameleon Like and Bobby Lehew, commonsku's Chief Content Officer, co-hosted a panel of creative-agency entrepreneurs featuring Kat Magner from Canary, Yvonne Lyngaas Zeman from Monarch and Company, and Lee Fine from Juice Marketing.Join us by watching the video above as we journey inside the mind of some of the most creative thinkers in the promotional products industry today. We discuss topics from developing a unique value prop that is distinguishable from other agencies, to carving complimentary services into your service offerings, to seeking and finding the right clients who value creativity+product, plus we explore the ins-and-outs of an agency distributorship that thrives on the edge of the imagination.
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